The NTA must continue to have editorial independence to produce and accurate, objective and comprehensive programming. The primary purpose of broadcasting media is to broadcast and communicate with the public. CNN no longer enjoys the top spot as the most credible TV news source; it is now in a statistical tie with CBS's 60 Minutes. Comparable percentages say they can believe all or most of what NBC News (24%), ABC News (24%) and CBS News (22%) report (based on those who can rate those organizations). Altschull (2008) cited in Andrew, (2009), the credibility of the media determines its objectivity, fairness and overall credibility Ownership is a critical factor for the content of any medium, this implies that there is a connection between ownership, the content and nature of a medium. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. The study will help to provide adequate insight to meet the changing demands in the dynamic media environment of our society hereby helping media managers to make better management polices. (6 hours a day, of which 2 are dedicated to social media) compared to 3 facts, giving them their own vision, posting it on their social profile or Media credibility was surveyed on a 5-point scale (1 point for Not credible at all - 5 points for Very credible), and general programming channels had the highest credibility at 4.10 points. There is an enormous amount of news killed every day. 1.7 Operational Definition of the Terms Altschull (2008) cited in Andrew, (2009), t. he credibility of the media determines its objectivity, fairness and overall credibility Ownership is a critical factor for the content of any medium, this implies that there is a connection between ownership, the content and nature of a medium. Akindele and Lamidi (2001) say gatekeeper is anybody who has the propensity to start Mass communication industry, Lewins definition of gate-keeper is centered on the people who govern the movement of news within the communication channel. coming from marketing agencies or corporate or political spin-doctors. Reviews of related literature clearly examine in great detail the factors surrounding the credibility of broadcast media. doing research. The media are also used extensively to communicate on behalf of other entities. If you, too, would like to profit from analyzing and monitoring TV content, check out the eMM solution here. Therefore, the media credibility has to do with the objective and subjective components of the believability of media contents from the source. The following are the significance of this study: 1. Another worthy problem facing the Nigerian press men is their negligence to their duties. Credibility Of Nigeria Broadcast Media(A Case Study Of Nta Enugu)MASS COMMUNICATION/COMM. The public tends to give a credible station much needed supports for the media staff and its property. Only Google News and Yahoo News which derive much of their content from traditional news organizations receive positive marks for credibility by most users who could rate them. 1995. Credibility ratings for several other television news organizations - including the three major broadcast news outlets - also have declined since 1998. recent American research conducted by Edelman Illustrate why a reporter or producer would want to have your client on the network show rather than some other joe-schmo. In particular, chapter 2 defines trust, reviews the emergence and growth of trust studies as a field of research, and calls for increased integration of trust studies and media studies. social networks. NPR is viewed as somewhat more credible today than in 1998 (27% vs. 19%). The remainder he condemns to oblivion and the wastebasket. Media credibility depends on age, sex, education, place of residence and socioeconomic status and socioeconomic status, as well as political preference. Also, advertisers will continue to patronize such media stations because of the large audience it commands. It argues that the internet is a strong communication avenue in this age of digital communication which allows for an instantaneous posting of news messages online. Other lines of research have examined the factors underlying audience credibility perceptions and their consequences for various social phenomena. The emergency and proliferation of social media otherwise known as citizen media has, What is Questionnaire? Required fields are marked *. The problem of transmitting over a shortage and sensing densely populated areas with effective broadcasting equipment e.g transmitter, antennas, generators etc. Credibility Of Nigeria Broadcast Media(A Case Study Of Nta Enugu)MASS COMMUNICATION/COMM. African climate activists have ramped up their criticism of industrialized nations and multilateral development banks in the last eight months for their funding of fossil fuels, which campaigners . Political Communication, Normative Analysis of, Whiteness Theory in Intercultural Communication. High reach and credibility. Results from this study will educate the general public on the influence of news commercialization on the news credibility in broadcast media considering its advantages and disadvantages. 2007. Llegan las 10 reglas que harn discutir, Intossicazione digitale: quando davvero ora di smettere, Diary of Happiness: a book that urges us to love in everyday life. He defines gate-keeper as the individual or groups of persons whose role is to monitor the traveling of news in the communication channel. Using many examples and references that would be meaningful for communication scholars, Cappella reviews the decline in social and institutional trust and ties it to the decline in participation in social life in the United States. The use of a survey research method whereas a questionnaire was used as a tool for gathering data. Check it out at https://tenxpr.com TenXPR helps you develop and maintain a strong reputation by building your brand awareness, credibility, and authority - all things potential customers . There is a common saying with regards to mass media control in Nigeria and elsewhere, which has become a clich, that He who pays the piper dictates the tune. Oxford Bibliographies Online is available by subscription and perpetual access to institutions. As was case in 1998 and 1996, NTA is related the most credibility TV news source. At this point, it is easy to find any kind of Searching for sources on Google, clicking on the first five results is not The rules that underlie journalism have gone to shreds, and PRINT MEDIA: NEWSPAPERS, MAGAZINES, DIRECT MAIL AND MORE do not even realize that in so doing they are working in public relations stories, facts, and misdeeds and have made it a market. The research used survey research method coupled with 150 copies of questionnaires that were administered to audience of broadcast stations in Osogbo who were selected using non-probability sampling technique (accidental)to pick respondents particularly in some strategic locations in Osogbo such as Oke-Fia/Alekuwodo, Olaiya/Asubiaro, Ogo Oluwa, Ita-Olokan/Isale-Osun and Station Road/Oja-Oba while 135 copies were returned and analysed using frequency and percentage method. As long as you're aware of that bias, I'd watch any of them. All undertaking works, records and reports posted on this website, newprojecttopics.com.ng are the property/copyright of their individual proprietors. The study will assist the media practitioners to know its role in enhancing the success or failure of media industries. Elegant combination of bright theoretical and conceptual reasoning, and sophisticated use of ample, publicly available data. It is against this background that the study appraised the impact of gatekeepers in news credibility of a broadcast media with a focus on Radio Lagos 107.5 FM. 4. Therefore, the media credibility has to do with the objective and subjective components of the believability of media contents from the source. Credibility Of Nigeria Broadcast Media(A Case Study Of Nta Enugu)MASS COMMUNICATION/COMM. The study which appraised the impact of gatekeepers in news credibility of a broadcast media was narrowed in scope to Radio Lagos 107.5 FM in Lagos state because it will be difficult if not impossible to visit the entire media houses in Lagos State. Demopolis institute on behalf of the Official rder of Italian journalists. This collection includes several contributions explaining the relevance of the concept of trust to media studies. Credibility: the quality of being trusted and believed in Mass media: is the means that are used to communicate to the general public. Inadequate fund, time and other logistics are some of the other rationale for limiting the scope of this study to Radio Lagos 107.5 FM. 1.7 Operational Definition of Terms. And vision means the idea of the owner about what a medium should be or do and his understanding of the practices and goals of journalism. It, These are Vote Buying Project Topics for Mass Communication & Political Science Students in Nigeria. . Government agencies that are saddled with the responsibility to ensure fairness and media unbias will also see the need to come up will new laws that will reduce ownership influence especially in this democratic era so that the public will come to trust such medium. Future researchers will find this work very interesting to use as a reference material for their new work and see what previous researchers have done. rather television and the rest of traditional media? Only in the 1970s did scholars begin to treat it not as a static trait of the source but as a dynamic perception of the audience. No.1 Mass Communication Project Topics and Materials. It lets the masses know about everything that happens around the world, as well as it is used for . Writing for Media - Broadcast . Placing your broadcasting advertisements during peak viewing times is a guaranteed way to efficiently . This study will go a long way in helping researcher, student of journalism, students, lecturers and people studying mass communication and the large public to follow the way or make use of this research topic to know the way they will follow to their respective research. Select Currency - Little diversity in the mainstream: Too often, the major 2. (75%) as an information tool, but also television (66%). Unlike faith and confidence, Seligman argues, trust implies solidarity and unconditionality. Coleman, James S. 1990. On the other hand, trust and confidence both have to do with exchange systems, but confidence relates to structurally determined situations, and trust is an unconditional principle of generalized exchange (p. 171). of social networks in their role as distributors of information, data, and According to Kaufman (1999), credibility of the news medias messages is very important to the audience. creation of one's own point of view is also conveyed through the platforms. The term gatekeeper was first used by the Austrian Psychologist, Kurt Lewin. A major line of research on media credibility has to do with a phenomenon called hostile media perception, which takes place when involved people with opposing opinions on an issue perceive the very same, seemingly objective coverage as biased against their respective points of view. used social media management platform in the world. training and retraining of staff are essential. Se puede mejorar la calidad de los programas o hemos de resignarnos con los que los medios nos ofrezcan? Maintained by MODISH PROJECT. Mass media credibility emphasizes on trustworthiness of a media station by the audience and the level of expertise or technical know-how that they bring into their activities. Keywords: Audience, broadcast news content, influence, credibility, News Commercialization - Lack of professionalism: many newsrooms publish anything According to Silverstone, our trust in other people, necessary for the functioning of large-scale economies and societies, rests upon the constant presence of media in our lives. To what extent do media ownership affects credibility of information broadcast by the stations in Osun state? Now the rift between mainstream hypocrisy and marginalized groups People will listen to the broadcasters only if they believe them. This will be research credibility of Nigeria take a look at credibility of Nigeria Broadcast media with special emphasis on NTA Enugu in Enugu State. support@iprojectmaster.com +234 814 010 7220 +233 55 397 8005. 1.3 Objectives of the Study. The study will expose the level of state government involvement in the management, and staff recruitment in the stations. 1. The Media Credibility Index was designed with an objective to improve the State of Media in Pakistan. Although, Independent press cannot exist and that the news organs are agents of the people who exercise political and economic control. In today's journalistic world it is sometimes difficult to decipher between news broadcasts rendered as credible information as opposed to merely entertainment. However, students in other countries with similar experience can use, Below are some of our political science project topics. 1 Africas Online Academic Projects Topics and Materials Website. MASS COMMUNICATION/COMM. The main problem of this study is to assess the credibility level of operating broadcast media in Osun state. A questionnaire is a research tool used to collect data from a group of people through a series of questions. It AOL News gets a rating of three or four from fewer than half of internet users who could rate it (46%). Republicans are substantially more likely to give the highest credibility rating to the Fox News Channel (34%) than are Democrats (19%). Although the credibility of social media, in terms of information Credibility ratings for several other television news organizations including the three major broadcast news outlets also have declined since 1998. It is evidence that majority of the respondents (60%) listen to OSBC and other stations like Rave F.M and spent at least 2 hours daily. They were going into 100 . on their own web space. The impossibility of confirming the intention or character of the other party is what trust shares with faith. Assessment: This refers to the critical examination of the level of OSBC credibility in the eyes of the audience It should be noted that news credibility is often determine by how well is gatekept, that is why, till date people still believe in the traditional mass media like TVC, AIT, Channels, NTA, Arise etc because they command many array of gatekeepers who expands, limit and further explain their news programmes when the need arises. With the introduction of news commercialization as a measure of improving new credibility in broadcast media. news. The concept of credibility is derived from the word Credible which means truth, fact, real, authentic, genuine, reliable, testable and something that can be trusted. There are lots of scholarly definition of what gatekeeping and who gatekeepers are. 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